Connect to us on Facebook
Follow us on Twitter
Subscribe to our Feed
Quick Tip: Perfect Etsy Item Tags With Tag Report On Craftopolis
I’m sure we are all familiar with Craftopolis – it’s a great site that supports Etsy sellers and give us some useful (and often addictive!) tools.
Anyway, as I was checking in on the site this morning I noticed something rather exciting – the Tag Report! Have you seen it yet? There’s a new ‘Tag Report’ tab which you can see in the screen shot above (click on it for a larger view).
Go to cratopolis.com, click on this new Tag Report tab and you can access a report that gives you some really cool information about how people are finding your items on Etsy.
For each item, the report highlights which Etsy search terms have led people to your items. It also tells you on what page your item was found when these search terms where used. In the example above, you can see Oscar the Orange Owl appeared on page 2 of a search which picked up on the tags ‘bird’ and ‘felt’.
In this next example, I can tell that the ‘moleskine’ tag is clearly a winner for my embroidered notebooks. I had been wondering about ‘branding’ a handmade item, but I will definitely be keeping the moleskine brand in the item title and tags now!
This information only applies to internal Etsy searches (you still need Google Analytics to let you know how people generally find your Etsy shop), but I do think it could be incredibly useful for tweaking your tags. This is especially so when you consider how much direct traffic etsy.com now gets, and how much this is likely to build in the future.
With this new report, you’ll be able to see what’s popular, what works, what tags you should keep, and what you might consider changing. It might even help you determine whether you need to use US and UK spellings (eg. ‘colour’ and ‘color’) as separate tags. Or perhaps whether you should use ‘embroidered’, ‘embroidery’, or both! You could even look at the report for a successful seller of similar items and compare it to yours to see if there’s a pattern of differences.
I know personally I get a headache coming up with 14 applicable, definitive yet creative tags for every item, so I say huzzah Craftopolis! Thanks for another great tool!
ps. note that, as with the ‘Treasury Tracks’ information that Tim has previously written about, you do need to sign in to your Google Analytics account and allow craftopolis.com access to it in order to get the Tag Report. It’s a really simple process to do through the Craftopolis site, and you get such useful information in return!
Oh, and also note that whilst yesterday the Tag Report was working like a dream on my mac, today it keeps crashing my internet browser (I currently use Safari 5.0). I just checked it out on a PC running Internet Explorer and it all worked smoothly. Let’s hope any compatibility issues and early bugs are ironed out!
Cheers for this Tim! I didn't know about Craftopolis!
Yep!! It is awesome!
Wow…I'm heading…I mean RACING over there right now! Thanks for sharing!
Wow–this sounds great! With so many tools out there, it's so difficult knowing what to use and how to use them, let alone combing through everything!
Thanks for taking the time to decipher and share your knowledge
It is amazing how you think you know how people search and when you see how they search. it can be so different! This is an amazing tool that can also give you insight beyond Etsy -to your website.
I saw the new feature a few days ago and have tried to use it, but it sends my mac crashing every time. Get error message that google has timed out. Other features still work though!
yep, same thing happens to me on my mac as I mentioned in the post. luckily I have an old PC kicking around that I can use at such times! Crossing my fingers they are working on compatibility issues – stay tuned!
My tag report on Craftopolis keeps coming up blank, which is no way real. Am I supposed to do something to get it to show? I’m arleady linked to GA on cratfopolis; that’s how I get my T. East report.
How strange – I found an Etsy forum thread where a few people where reporting the same problem…
I had issues when I tried to use Treasury Tracks, I found signing in and out of/switching between different Google Analytics accounts (via Craftopolis) fixes it for some unknown reason!
TY, but I just tried those things and it's still not working
Yes, same with me. I thought that the new feature just wasn't working yet. I am on a PC and the message I get says "No products found through Etsy search during this time period" for any of the time periods I search. ??? I'll go take a look at the Etsy threads.
Turns out my analytics settings were the problem: http://www.etsy.com/forums_thread.php?thread_id=6...
I wish there was a way to download this data to a spreadsheet.
Now that would be cool!
Thanks for directing us to this helpful info!
I was so excited to discover this on Craftopolis.
I'm always second guessing my tags. It really helps you focus on what works & what doesn't.
LOVE IT!
Kathy
Roz Petalz Studio
This was great info! Thanks so much for posting it!